Lifestyle & Science in All Natural Month

Today there is a convergence of ideas, interests, and values along a continuum that the healthy or health minded consumers embrace. The consumer seeks to be informed on what ingredients go into their food, plus self care and family products, skincare, cosmetics cleaning products, workout gear, and environment. There is a real trend to wellness and self-care. Practice mindfulness and mindful clean eating drive consumer choice and behavior today.

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Optimize sampling by consumer “Hyper-Targeting”

Introducing a new brand, new product in a brand portfolio? TAKE HEED! Sampling is really an “experiential trial”, direct-to-home. A valuable tool, brands leverage to get their product into consumers’ hands for trial and testing before being considered in the purchasing decision process.

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Centa360 is an award-winning marketing agency in NY best known for its shopper marketing, experiential and sweepstakes expertise.

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If you’re looking to drive meaningful trial & conversion, we’d love to hear from you.